Jules Shah Ltd started her consultancy in the China and Indian market at the beginning of each luxury boom. She has seen the markets from a handful of boutiques to the market current landscape. She has a network of trusted colleagues, buyers and influencers whom she has worked with for more than a two decades. She is known for transparency, honesty and protecting her brands in a market place known for grey reselling and discounting. Her and her team pride themselves on maintaining brand integrity.

A team that is on the ground in both markets, our consultancy services provide a unique perspective. We don’t sit in an ivory tower or office.

Chinese & Indian consumption and preference changes on a monthly basis. Whilst most Asian based consultancies work from a top down approach — missing pivotal information that can shape shift strategy — we work in real time. We tell it as it is, which will save your company time, money and minimise your risk.

We are looking ahead at where brands should be, quantity over quantity, commitment to a world post consumption. These markets are demanding brands authenticity and we welcome to provide localised feedback to reach the Gen Z and upcoming Alpha shoppers.

Few companies receive honest and transparent analysis on their brands potential in the Greater China and Indian markets.

Our consultancy services include:

Trademark & Brand Protection (IP) set up Price Strategy Sales Strategy Retailer Introductions Brand NMPA Certification Set up of social channels Social Content Strategy & Social posting KOL & Influencer Gifting Strategy Access to our decades long retail base & relationships Warehousing & Logistics set up